The 30-Day Media Diet
Client :: Dr. Ignassen Mather
The 30-Day Media Diet is curated diet plan of breakfast wordspoons, book entrées, and film fiber that teaches you how to "clean your cognitive tract” and “treat your mind like a museum, not a warehouse.”
The metaphor of the project was already in its title, so naturally the publication was designed with the concept of diet magazines and recipe books. The entire diet is broken down into a 4-week, 30-day plan that includes a “recipe” for breakfast, lunch, and dinner everyday. Every week features a different concept that is reinforced with that week’s specially curated “meals” and complemented with original illustrations.